As you drive on urban highways or stand before landmark commercial plazas, the once bulky, sealed traditional outdoor LED billboards are being quietly replaced by a "breathable" screen — the grille screen. This transparent, lightweight display solution is becoming the new favorite for large-format outdoor advertising media.
Also known as a hollow screen or vented screen, the grille screen is an LED display product with a slotted open design. It arranges light bars and open spaces alternately, forming a louver-like structure with two core features: high transparency and light weight.
Large outdoor advertising screens are often installed on rooftops, building facades, or alongside highways, where wind loads are extreme. Traditional sealed screens act like a "solid wall" bearing all wind pressure, posing great challenges to steel structures. Thanks to its hollow design, the grille screen allows wind to pass directly through, achieving 60%-80% transparency in mainstream products, greatly reducing wind resistance — critical for coastal cities and high-rise projects prone to typhoons.
Traditional outdoor LED screens weigh 50-60 kg per square meter, while grille screens weigh only 15-25 kg — about one-third that of conventional solutions. The lighter weight lowers structural requirements for older buildings, expands installation scenarios, cuts transportation costs, simplifies installation, and reduces risks associated with high-altitude work.
Outdoor displays generate considerable heat during operation. Heat dissipation efficiency directly affects LED degradation and service life. Traditional sealed screens rely on air conditioners or fans, increasing energy consumption and failure risks. The grille screen's open structure enables natural air convection, rapidly expelling heat without extra equipment — lowering energy use and reducing potential failure points.
Traditional sealed screens completely block curtain walls and windows, harming daylighting and making buildings look heavy. The high transparency of grille screens allows light and views to partially pass through, preserving advertising functions while protecting the building's original appearance — ideal for glass curtain walls and historic renovation projects.
With 17 years of expertise in outdoor displays, King Aurora has made its B Pro Series grille screen an industry benchmark.
Featuring self-developed DIP570 lamp beads with an epoxy resin fully-enclosed independent sealing structure. Brightness up to 8,000 nits, vivid even under midday sun; brightness decay below 15% within 5 years, greatly extending service life; supports a wide temperature range from -35°C to 60°C, proven in extreme environments.
The B Pro Series adopts an aluminum profile frame with a thickness of only 70mm, transparency up to 62%, and an open structure that effectively reduces wind resistance. Weight per square meter is far lower than traditional solutions. Through high-efficiency power supplies and DIP570 high-luminous-efficiency lamp beads, total energy consumption is reduced by about 30%. The open structure creates natural ventilation, eliminating the need for additional air-conditioning cooling equipment — achieving perfect unity of light weight and environmental protection.
Saudi Arabia: 1053㎡ hotel project operates stably under 50°C heat and sandstorms; Argentina: 434㎡ project withstands 100 km/h strong winds; Kazakhstan: 616㎡ leaf-shaped screen starts normally in freezing weather.
King Aurora, focusing on outdoor for 17 years — the rise of grille screens reflects the outdoor advertising industry's deep pursuit of safety, economy, and aesthetics. It is no longer just a display device but an "architectural component" integrated into buildings. With its exclusive DIP570 lamp technology, high-transparency lightweight design, outstanding energy efficiency, and global extreme-condition validation, the King Aurora B Pro Series is redefining the future of large outdoor advertising. Whether your project is located in a scorching desert, a freezing tundra, or a windy coast, King Aurora provides trustworthy display solutions.
3th Building,Gaosite Zone Pingshan
New District, Shenzhen
sevice88@kingaurora.com
3th Building,Gaosite Zone Pingshan
New District, Shenzhen
